Memory Implantation
In a study at the University of California, researchers gathered real memories from the families of participants before adding a fake memory on the list.
In all the cases, the false memory that was added to the list was of an incident of getting lost in a mall as a child. Simply by mentioning this to participants, 20% claimed to have remembered the story right down to specific details, suggesting that the memory was recently created to agree with the researcher.
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